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Seasonal Subscription Boxes Update

Seasonal Subscription Boxes Update

Now that they're enroute to their destination, I can finally brag a little about the Spring 2022 Seasonal Subscription Boxes. They were exceptionally fun to create from all the abundance of flowers and citrus around me. 

Each one was wrapped in a Furkoshiki-inspired, ecoprinted cloth, adorned with various spring flowers. The pink ones are dyed with avocado-pits and printed with various daisies and chrysanthemums; the white background are printed in a Japanese technique called tataki-zomé, with the main botanicals being pansies, nasturtium & wild carrot leaves and Ume (Japanese purple plum) leaves. The twine is dyed with natural indigo.

So what's waiting for you after you unwrap the furoshiki?
A little kit to make your own Hanami-inspired tea party and celebrate the flowers of spring wherever you are!
- Charisma Tea
- Volkamer Lemon Marmalade (organic from my own orchard of course)
- Hanami Neri-koh (smokeless incense that traditionally accompanies Cha-doh, the Japanese tea ceremony). 
- Spring Zodiac Perfume Oil roll-on (Aries, Taurus or Gemini)
- Surprise perfume that is not known to anyone outside of the subscribers - this spring it was my very own rendition of Reseda. One of my favourite spring flowers!
- Mulberry & Silk unscented exfoliating soap 


There are enough goodies to make 5 more subscriptions boxes, so if you order them this week (no later than May 12th) you can still enjoy them this spring. 

Also, now is the time to renew your subscriptions for next year, or sign up for the first time. You may sign up just for the summer box for $149, but but when you sign up for the year ($480) you're actually saving $116. 

I'm super excited to be planning already the next round of seasonal boxes! The theme for the next year of subscription boxes is the four elements. And as before, these will showcase a range of treats for your nose, body and soul including occasional fragrant edibles by yours truly. All lovingly made, by hand, from the outer packaging to the delightful contents.  

Spring Subscription Boxes

Spring Subscription Boxes

We are now taking last orders for the Spring Subscription Boxes, scheduled to go out March 21st, 2022. 

These season's subscription boxes are going to be most cheerful and pretty, wrapped in botanically printed fabrics from spring flowers in Israel. Each box is filled with pampering Spring delights for your home, body, face and soul, including some incredible Spring Flowers enfleurage from my organic garden, wildcrafted incense, soaps, Zodiac perfume oils and a very special new perfume I've created only for the Seasonal Box subscribers. Everything is lovingly prepared by hand by yours truly, to the last detail. It is the most uplifting and cheerful gift you can give or receive! 

In the picture: Hyacinth enfleurage, which will shortly take place again, just as soon as all my grape hyacinths wake up! Hyacinth are a significant symbol in Persian New Year celebration, and I love making this essence every year. It has such a special essence that is both green and wintery, heady and hopeful - just like the first burst of spring, with the bulb flowers' aroma erupting into the air. 
Organic enfleurage products created on location from flowers in Ayala's garden are just some of botanical treasures and surprises you may find in your box. 

New Service: "Secret Admirer" Monthly Subscription Boxes

New Service:

Would you like to really know what's really going on in a perfumer's mind? This is as close as it can get!

Get a whiff of what's brewing at Ayala Moriel's studio each month, including some of the vintage, limited editions, discontinued and secret scents that haven't been released yet - that's why we call this service "Secret Admirer"!

Each month you'll receive an adorable tiny box set, which will include 1-2 unique scents and/or incense cones (the easiest method of burning incense anytime, anywhere) that get made here under the muse's spell, from seasonal and limited-availability and foraged raw materials. Each box is carefully curated for that very particular time of year, a mix of our from our less-known and most beloved fragrances, as well as some are one of a kind creations especially made for this occasion. It's a wonderful way to create scent-memories as the year progresses, something you can unbox the following year and reminisce over time and again. 

"Secret Admirer" Monthly Subscription Box is dedicated to perfume lovers and anyone who loves a fragrant surprise present in the mail and appreciate natural fragrance and incense! This is a new way to experience Ayala Moriel's creation, in a more intimate, imaginative and creative way.

$29.99/month, $239 for the annual subscription (save $125) 

New Service: Seasonal Subscription Boxes

New Service: Seasonal Subscription Boxes


Ever wanted to be a fly on the wall in a perfumer's lab? This is the next best thing! Get a whiff of what's brewing in Ayala Moriel Parfums studio each season, which is not only perfume! I also create incense, soaps and natural cosmetics from the best ingredients on the planet, fragrant teas and even chocolates! 

If you follow my feeds (on Instagram and Facebook), you probably already noticed that I just love plants and love growing, harvesting and handcrafting beautiful things from them. Some are fragrant, such as incense, enfleurage, and hysrosols, but are not exactly feasible to produce in large amounts as they are so precious and time-consuming to extract, and are truly too precious to offer regularly in my selection at the online boutique. At the same time, what's the point of making them if I can't share them with you?

And so I've decided to leverage my various interests and experimentations with anything plant-related, to bring to you one-of-a-kind packaging for these seasonal delights. These are bundles of joy and delight, each a surprise that is carefully curated each season, and although all are made by one pair of hands, I believe they will be just as versatile and surprising as any subscription box you could dream of. 

Therefore, you won't be getting boxes per-se, but rather, packaging that is handmade, beautiful, sustainable and reusable - Furoshiki from up cycled fabrics, locally made botanical Japanese-style paper (a collaboration with a local artisan), and last but not least - eco-printed natural fabrics and baskets that I weave from wild and local plants I harvest and forage around my beautiful studio in Clil, in the Western Galilee of Israel.
The Summer Subscription box is schedule to be ready to travel to you in June, so that you have it in time to celebrate the Summer Solstice. The following seasonal mailouts are planned to coincide with the Autumnal EquinoxWinter Solstice and Vernal Equinox in the spring. 

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