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The Chef is Naked and He Smells


Joining the celebrity scent craze is Jamie Olivler, aka The Naked Chef, who is launching not just one scent but an entire line titled Scent and Savour designed by British perfumer Bella Crane of Bella Blissima.
The Scent and Savour line is already posted on Jamie Oliver's website, without much information about it. But we do know it will include the Naked Chef's very own 4 (yes, four!) Eaux de Parfum, so that he would at least be wearing a fragrance even when caught seemingly naked; a bunch of products for the body (bath milks, soap on the rope, body washes, body milks, etc.) AND home fragrances (i.e.: reed diffusers, candles and room sprays). The website says absolutely nothing about what these will smells like, therefore leaving it to our imagination whether it is going to smell like "The Easiest, Sexiest Salad in the World'" (notes of fig, parma ham and fresh greens and basil), "Whole Roasted Salmon Wrapped in Herbs and Newspaper" (notes of salmon, paper, ink, black pepper, fennel and sea salt) or "Pukka Pineapple with Bashed-up Mint Sugar" (notes of pineapple, mint, and yogurt). Alternatively, the scents might very possibly named "Poppy Honey Rosie", "Daisy Boo Pamela" and "Petal Blossom Rainbow" (the names of the chef's three daughters). But we can only wonder what the 4th one might be?

Either way, this is probably the most exciting fragrance launch I've seen in a while, celebrity or not, and I can only hope they won't disappoint!

Field Notes from Paris

Come late September, Ineke in San Francisco is due to launch her next fragrance in her alphabetical fragrant anthology, Field Notes from Paris.

Ineke Ruhland, the perfumer and founder of Ineke Perfumes has studied and worked in France before establishing her independent perfumery in San Francisco. Her "F" installation in her alphabetical perfume collection is nostaligic nod to her days of studying in Versailles and living in Paris. Those who visited the city know that every cafe smells not just of coffee but also of tobacco smoke of all sorts. The notes Ineke used in this perfume to capture the mood of sitting in a Parisian cafe in the afternoon are:

Top notes:
Coriander seed, Orange Flower, Bergamot

Heart notes:
Tobacco Flower & Leaf, Patchouli, Cedar

Base notes:
Tonka Bean, Leather, Beeswax, Vanilla

If you are curious about smelling it - you may be pleased to hear that all purchasers of the current Deluxe Sample Collection Volume 2 from Ineke's website will automatically receive a sample of Field Notes from Paris when it is available. Also, one of the first bottles of Field Notes from Paris will be part of a drawing at Takashimaya during Fashions Night Out on September 10th.

More later closer to the launch.

Breaking News: Hillary's Authorité to bring Sensibility to the Scent Industry


Hilary Clinton, originally uploaded by PurpleSpaceShip.

"Unveiling a bold scent described by its manufacturer as "steely, bracing, and curt, with notes of patent leather, sandalwood, and wool serge," Secretary of State Hillary Clinton launched her own line of soaps, eaux de toilette, and body splashes Thursday".

The scented white-out will be released shortly after.

Via the Onion. Which means it's dead serious news.

New Perfumes at Blunda

Following the exhibit at Blunda, Ayala Moriel is pleased to announce that the following perfume have been added to the collection offered at Blunda Aromatics in Los Angeles:

Hanami - the newest, limited edition urban cherry blossom perfume, which is EXCLUSIVE to Blunda
9ml parfum extrait flacon $160

Bon Zai - clear and sheer exotic woody perfume with shiso, juniper, oud and sandalwood
5ml roll-on oil parfum $65; 9ml parfum extrait flacon $110

Charisma - sparkling spearmint with jasmine sambac and green tea and a touch of tonka and oudh
5ml roll-on oil parfum $65; 9ml parfum extrait flacon $110

White Potion - creamy and dreamy tuberose soliflore, with milky sandalwood and tonka bean base - also available in matching candle!
5ml roll-on oil parfum $65; 9ml parfum extrait flacon $110

Zohar - sunny and lively orange blossom soliflore encompassing the scent of orange groves in full bloom just about now - when there are still overripe oranges hanging on the branches!
5ml roll-on oil parfum $65; 9ml parfum extrait flacon $110

These come as an addition to the selection at Blunda in the past 2 years - Espionage, Tamya, Finjan & Palas Atena which were offered only in the oil base flacon, but will now be available also in 9ml parfum extrait (alcohol base), and 5ml roll-on bottles.

Blunda now also carries our entire candle collection:

ArbitRary (jasmine, basil & lime) - $46

Bois d'Hiver (fir & orange blossom) - $46
Please note: this candle was sold out at the event, but you can pre-order from Persephenie by calling (323) 658-7507

Roses et Chocolat (the name says it all!) $64

White Potion (tuberose, tonka & coconut) $64

BLUNDA AROMATICS
304 So. Edinburgh Ave. (corner with 3rd street, just off Fairfax)
Los Angeles CA 90048
Tel. (323) 658-7507
www.blundaaromatics.com

Hanami Perfume Launch @ Blunda Natural Botanical Perfume Exhibition #2

The exhibition at Blunda was great, meeting lots of passionate perfume people. The following posts are mostly photos as I'm too tired to write and need to do a lot tomorrow before flying back to Vancouver. I have a feeling this is not going to be my last time in California though - this place rocks! The people, the food, the sun, the perfumes - it really feels like the centre of it all. I hope the rest of the series will be very successful for Blunda and the other perfumers.

THE PRESENTATION


Hanami Perfume Launch @ Blunda Natural Botanical Perfume Exhibition #2, originally uploaded by Ayala Moriel.

In the presentation, I spoke about the creative as well as technical process of creating Hanami.
Selecting the notes - wet woody notes for the base, and the sakura accord for the heart. Using scent strips, I demonstrated how each notes stands out on its own with its unique characteristics. And than showed how they combined together to create Hanami.
I also talked about the inspiration, and how I finally arrived at selecting the name.

THE FOOD

Sakura Mochi, originally uploaded by Ayala Moriel.

Hanami Flower Arrangements, originally uploaded by Ayala Moriel.

We served all three perfume teas (Charisma, Roses et Chocolat & Immortelle l'Amour) and afternoon tea treats, including Sakura Mochi, perfumed chocolate truffles and fresh tea sandwiches the Maribel & I made that morning - cucumber & watercress, minted radishes and carrot-ginger (all with cream cheese).


The Truffles!, originally uploaded by Ayala Moriel.

We made 2 perfumed chocolate truffles - White Potion and Guilt. White Potion really complements the sakura accord in Hanami as it was made with both magnolia and tuberose. The almond essence kind of mimics the coumarin notes of tonka (which is really not good for consumption use).


THE PEOPLE
Andre', Persephenie's husband and business parter, who took photos of the event (I'm sure his turned better than mine - look at that camera!).

Andre', originally uploaded by Ayala Moriel.

Persephenie talking to a guest at the exhibition. In the background is her incredible collection of natural essences - a perfumer's organ arranged on the shelves.

Persephenie & Janet, originally uploaded by Ayala Moriel.

Maribel, Persephenie's assistant who was more helpful than I can even begin to tell. And very sweet too!

Maribel, originally uploaded by Ayala Moriel.

Maribel helping Janna at the perfume lounge area in the store front.

Janna & Maribel, originally uploaded by Ayala Moriel.

Andre' and a friend in front of Blunda

Outside Blunda - Andre' & Friend, originally uploaded by Ayala Moriel.

One of the guest sniffing away after everyone else is gone...

Sniffing away..., originally uploaded by Ayala Moriel.

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