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Shocking by Schiaparelli (1937)

Shocking by Schiaparelli (1937)

One of the most iconic perfumes of yesteryear is Shocking by Elsa Schihapareli, a Parisian couturier who pushed the boundaries between fashion, art and perfume. 

I've been fortunate to have a little vintage splash bottle of this Shocking. which I have been postponing forever to dive into, let alone write about. You see, there's a  certain challenge with many vintage fragrances, in that they lose most of the vibrancy of the top note, which makes them have a very similar first impression that is characteristic of their time, the raw materials that were prominent at the time they were created - floral, animalic and usually with a notable splash of aldehydes. All, but especially the latter, ultimately give off what is known as "old lady perfume" vibe. One has to make a real effort to get past that staleness and be tempted to apply it on the skin. Yet, this is the only way to really find the backbone of the fragrance and understand its structure and complexity. And of course, enjoy the well-rounded, seamless quality that can only come with the aging of high quality raw materials that were the golden standard of their time.

Vintage Shocking by Schiparelli was created by legendary nose Jean Carles. It actually does not come across as shocking, but rather as a deep, soft, voluptuous, and multi-faceted, complex composition. I have seen it classified as either Chypre or Leather on multiple places before, so I was surprised to discover an incense-floral, of all things, which made me think of it as a Floramber as far as category goes. But one time I accidentally over-applied (due to an actual splash from the bottle - I now understand why they're called "splash bottles" ...) It has turned extremely aldehydic and cloying in that dosage, and from then on I have had a hard time reconstituting those first impressions of incense floral which I have enjoyed so much at first. The memory of the aldehyde overdose keep threatening my sphere of sensation. But I will try to re-remember what made me fall in love with it and be inspired to write a perfume review after a long time of taking a break from this genre. 

Shocking opens with a dense floral symphony shrouded in thick swirls of sandalwood incense smoke. The combination of rose and narcissus brings to mind Caron's dark creations (Nuit de Noel, Narcisse Noir), as well as vintage lipsticks from the era. It's hard not to feel like you've dived into a vintage clutch of a lady from a century ago, and other sartorial images of that era come to mind, especially chunky high-heeled ballroom dancing shoes and back-seamed stockings to match. 

Marcel Vertès created numerous whimsical illustrations for Schiaparelli's perfumes, and it was truly hard to pick a favourite. I chose this one for the burst of joy and freedom it exudes.  

Top notes: Aldehydes, Tarragon, Bergamot, Hyacinth, Ylange Ylang, Lily of the Valley

Heart notes: Narcissus, Jasmine, Honey, Carnation, Cloves, Rose

Base notes: Sandalwood, Vetiver, Vanilla, Civet, Musk, Amber, Patchouli, Oakmoss, Ambergris

Ma Griffe


Jean Carles, the Beethoven of modern perfumery, created many unforgettable classics that have changed the world of perfumery forever. Tabu and Canoe (Dana), Shocking (Schiparelli) as well as several scents for Lucien Lelong. And like Beethoven, he lost his sense of smell towards the end of his career. But that did not stop him from creating great fragrances. Ma Griffe being one of them. And like Tabu and Schiaparelli, whatever it lacks in nuance and refinement, it makes up for in a bold and innovative advertising campaign.

I've always had a fondness to Ma Griffe (1946), be it the original (and more demure ad) portraying the literal meaning of the scent "My Signature" with a lady's hand signing her name with perfume instead of ink. But also always ignored it because of my much greater love and loyalty to Miss Dior, the epitome of animalic-floral chypres tinged with green. When smelled separately, the two bring each other to mind. But Ma Griffe has a certain crudeness to it that has softened and rounder by the time 1947 rolled around with Miss Dior (also created by Jean Carles, this time in collaboration with Paul Vacher. The extrait for Miss Dior, by the way, was reworked by Edmond Roudnitska). By then he must have perfected the concept, resulting in a seamless Chypre that is like no other.


Ma Griffe opens with a burst of juicy lemony notes and bergamot, as well as citronella, which I feel is the culprit of the opening notes, and probably what made it not nearly as popular as Miss Dior that followed it - the citronella gives a sharp impression that takes away from the refinement of the rest of the composition. There is a hint of galbanum, but not enough to leave trails on your man's back!
As the perfume evolves, it becomes more bitter, tart and woody, and less feminine and sultry.
 Aside from galbanum, two other contributors to the bitterness is methyl ionone and coumarin - notes that bring to mind the metallic-floral prowl of Je Reviens and Rive Gauche. This phase, admittedly, is not my favourite part of Ma Griffe, which also has a hint of oily aldehydes (C-11, C-13) - giving it a very lady-like personality. It's charming in low doses, but is very particular to the era and not necessarily appeal to today's fast-paced, simplicity-seeking lifestyle. I imagine the same "type" of women who enjoyed it in the 50's would now appreciate the reformulated Sisley's Eau de Champagne - which is a lot more simpler, brisk and still has that bitter charm of a glass of very dry martini.

Once the aldehydes quiet down a bit, the warmth of cinnamon begins to come through, as well as a hint of incense from the styrax (AKA liquidambar - one of the main components for creating amber accords). The florals are not particularly strong in any phase, but if anything comes through, it's the spiciness (hint of eugenol) and fruity-banana-like nuance from the ylang ylang. This underappreciated floral is a wonderful, smoothing counterpart to green notes, who in return cif ut through its intense, heady sweetness. Both together eliminate their potential for nauseating headiness, and create something new and exciting. If you've smelled Chamade, with its prominent galbanum-ylang ylang contrast, you may know what I am referring to.

As Ma Griffe dries down, it's becoming even more appealing, especially for the connoisseurs of unsweet perfumes. Strong presence of vetiverol - the vetiver alcohol - gives it a very clean, tart, precioius-wood finish that men could sport with just as much confidence as ladies.

This review is for a pre-IFRA regulated version (from days of yore, when there was no requirements of listing any allergens on the ingredients list) and in the EDT formulation. It's very vintage-y, and if comparing to Miss Dior - it has more of a white floral and musky nuances to it, which remind me a bit of Chant d'Aromes. It also has more of a citrusy burst and it's more aldehydic and powdery than Miss Dior. I should get around to write a full review of it next week. One of these days I'll do a side-by-side of these three beauties, and give you a more elaborate comparison.

Top notes: Lemon, Begramot, Citronella, Galbanum, Aldehydes
Heart notes: Ylang Ylang, Jasmine, Rose, Gardenia, Clary Sage, Cinnamon, Styrax
Base notes: Vetiver, Coumarin, Oakmoss


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