Crisp Linen

The 2nd version of my laundry scent is a crisper, cleaner and sharper interpretation. The key notes are lavender - the classic linen scent; and petitgrain - which is simultaneously citrusy, leafy and flowery and with a very clean edge to it. The scent I've created reminds me of crisp linen, actually. Stiffened by the sun, and taken off the laundry line before nightfall will dampen or soften it.

I've tested it today, and it's wonderful both for the wash cycle (the laundry comes out smelling fresh and clean, with only 5 drops of the essential oil blend). Another 5 drops or so can be placed on a cloth or woolen dryer ball to give the laundry an extra oomph. And there are many other versatile uses for the blend which I will tell you about once it's ready, packaged and on the shelves!

I'm aiming for an April launch at the co-op boutique Giving Gifts & Co I'm part of, and am curious to see how the laundry line will be received in Eco-conscious Main street! 

Clean Laundry Scent

Never forget You by Cereal-Killer 72
Never forget You, a photo by Cereal-Killer 72 on Flickr.
These days, I'm working on scent project that are different than perfume. Namely, the clean laundry scent. The scent of clean laundry should be crisp, and symbolize renewal. Yet there are so few green options out there. The scent I've created is versatile and can be used both in the laundry cycle (if like me, you are using an unscented, eco-friendly laundry soap); as well as scent reusable dryer sheets or felted wool ball that is used for the same purpose - reducing static, and freshly scenting your clothes and linens.

Lavender comes from the Latin word "Lavare", to wash, and has affirmed its association with linens and cleanliness. However, there is nothing original or particularly interesting about it, not to mention it is very fleeting. Therefore, I've combined lavender with other essences that will make the laundry smell fresh yet soft and comforting.
The scent will become available in April 2014, that you too can enjoy a green, clean and fragrant spring!

Clean Laundry, For Real

clean laundry by Belouni1012
clean laundry, a photo by Belouni1012 on Flickr.
Modern laundry scent engineering is quite sophisticated. Scent that is designed for laundry has to not only smell enticing from the bottle (most consumers make their choice of laundry detergents based on the scent, right in the household products isle); but also withstand the laundry cycle. This is possible thanks to micro-capsule technology, which means the scent is entrapped in microscopic capsules that will only release close to when the laundry cycle is complete, or - more sneakily, after the laundry is done (so that the scent keeps getting released long after the washing process is complete).

But is this laundry truly clean? I think not. While this still does remove the dirt and grime, it replaces them with chemicals that are likely just as harmful as the bacteria and mold that your washing machine has worked so hard to clean.

Another unfriendly component of many laundry scents, is polycyclic musks, which have replaced nitro musks and are used in nearly all scents in the mainstream fine fragrance world, as well as in functional fragrances. Not only do these musk retain their scent for long after the washing is done; they also never break down in the environment, creating sediments in our water sources. They accumulate in the bodies of many organisms, including human beings, creating hormonal disruptions, as well as reduce the body's ability to protect itself against toxic chemicals. Musk molecules are so persistent and have become such an inescapable pollutant that they have been found in nursing mothers' milk and in infants. While nitro musks' carcinogenic and health hazards have been long recognized and lead to them being banned, polycyclic musks effects are still largely unknown, and we only now begin to find out how they affect our health as well as the environment's.

Do we really want to wait and find out the hard way? I for one have stopped using synthetically scented body products and functional products. The laundry dryer sheets were the first to go. As well as scented laundry detergent. My laundry smells fantastic, simply by washing and drying it. And when I want to get rid of some greasy, moldy and other foul smells (usually accumulating in my kitchen towels), I add essential oils with solvent properties (such as coniferous and citrus oils) that and those that fight bacteria and fungi (i.e.: tea tree and eucalyptus). If you live in a rainy place like mine, where laundry never dries up on a clothes line, adding a few drops of essential oil such as lavender on a wool felt ball or a cloth and adding it to the dryer cycle will add a fresh and environmentally friendly scent to the laundry if you so desire. And of course you can add a true lavender scented linen spray if you iron your clothes. Your laundry can smell good without risking your health and ruining the environment on the way!
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